18.5 Allocating the Cost of Capital
Compare profitability among the BU by allocating cost of capital for each BU
2 possible definitions for cost of capital \(C_j\)
Option pricing: Value of the right to call upon the capital of the firm
Added value = \(P_j - C_j\)
Caveat: Difficult to value as the timing is not fixed in advanced
Market value of a stop loss that attach at zero profits for the BU
Start with expected value of the stop-loss
Use probability transform and theory of pricing in incomplete markets (e.g. MET)
- Practical estimate: Mean + 30% of s.d. would apply a consistent risk load to the BU